About the Campaign
In life or business, everything begins with water. And in California, every drop counts. That is why the California Water Awareness Campaign is helping Californians re-discover the most precious resource on Earth. Born from one of the state's worst droughts (1987-1992) that caught many by surprise, the Water Awareness Campaign provides every Californian with practical information and personal connections that help ensure the Golden State maintains a plentiful supply of clean water to drink, grow food, power the state's robust economy and sustain the environment.
With the help of generous donors, the Water Awareness Campaign annually reaches millions of school children, residents and businesses who want to keep California's water healthy and flowing.
